Today is Christmas and with only a week away to the New Year, it's a perfect time to step back and think about how to make Vegetable Alchemy, Oscar and my interest in plant based living a business in 2012. In 2011 I aligned my interest with Oscar, a parrot image I love who to me represents ecologically and body smart food. The last month I took this image to the marketplace, asking people around me if they understood why I loved the graphic icon. Many said, they did, but there was a disconnect with a parrot as their mascot. While they thought him fun and he drew their attention, I needed to give him a tag until the image conjured by his presence is clear in the minds of those who follow the brand, just as other icons make a statement. Wise thoughts and very well appreciated.
Yesterday, one man in particular, a successful businessman with global ties, loved Oscar in his hat, but was forth coming suggesting that I morph my interests into a movement called, 'low impact living.' http://www.lowimpact.org/ He understood my focus for a better quality of life with plant based food. He had already experienced many of the terrific tasting dishes that were designed for today's eating which I have been showcasing on the blog and in demonstrations as well as in restaurants. He loved the idea of a less costly home kitchen and eating with quick, smartly organized redesigned casual recipes for a modern age regardless of less demand for home cooking at present. His point was to reach out with Oscar and the idea of 'low impact living' for the body and the planet as a daily way of life. Point well taken. Low impact living becomes part of our mantra for a quality of life in earth sustainable ways. Until we meet again......Merry Christmas to all!